The Chicago Sun-Times and the Red Eye sat together on my porch this morning. But picking them up, together, shock: the Red Eye was heavier than the Sun-Times. The Red Eye has been eating the lunch of the Sun-Times for a while in vending machines, now it is taking it to the tabloid in advertising.
At only 32 pages, the Red Eye is still smaller than the 52 page Sun-Times. But it has advertising inserts, called FSIs by the newspaper industry, that seem to be heavier than the Sun-Times Auto Times insert.


Discuss